Beyond Networking: David Meerman Scott

posted by Ron Sukenick on Apr 29, 2008 | Comments (0) | Permalink | Trackback URL

David Meerman Scott is a recovering VP marketing for two publicly traded technology companies and was also Asia Marketing Director for Knight-Ridder, at the time one of the worlds largest newspaper and electronic information companies. He is now an online thought leadership and viral marketing strategist and the programs he has developed have won numerous awards and are responsible for selling over one billion dollars in products and services worldwide. David is the author of the number one best selling PR and marketing book The New Rules of Marketing and PR: How to use news releases, blogs, viral marketing and online media to reach buyers directly which is being published in 12 languages. He developed the New Rules of Marketing course for Pragmatic Marketing, Inc. based on his book. David has lived and worked in New York, Tokyo, Boston, and Hong Kong and has presented at industry conferences and events in over twenty countries on four continents.

FILED IN: Advertising, Branding, Communication, Entrepreneurism, Networking, New Thinking, Marketing, Referral Marketing, Podcast, Productivity, Sales, Technology