Born and raised in the Philippines, Margarita McClure spent a good part of her life thinking she would end up with a career or a business in the food service industry. She graduated from the University of the Philippines with a degree in Hotel & Restaurant Administration, then received an Associate Degree from the California Culinary Academy in San Francisco where she graduated at the top of her class.

Our guest on this segment of the Brain is a marketing consultant and the author of 7 books on various subjects relating to business and non-profit organizations. In 1985 Shel Horowitz published the first of five books on low-cost, high-impact marketing. His client list now includes accounts in Europe, Asia, and all across the U.S.; his books have sold to dozens of countries, one of them has been translated into Korean, and another has been sold to publishers in India and Mexico.
Shel now offers not only copywriting and strategic marketing planning, but also speaks on affordable, effective marketing to national audiences.

Sam Horn is an award-winning communication/creativity consultant who has a 20 year track record of results with an international clientele including Fortune 500 Forum, Young Presidents Organization, Hewlett-Packard, NASA, Kaiser Permanente, National Governors Association, KPMG, Boeing, Intel and Capital One. She was selected ( along with Tom Peters, Seth Godin, Tim Ferris and Michael Gerber) to be a featured speaker at INC Magazine’s annual convention for the top 5000 entrepreneurs in the country.

Jennifer Bays joins me on the Brain to discuss “Womens’ Online Magazine”. Find out more about this fast growing social platform for women entrepreneurs.

Lucy Rosen is president of The Business Development Group, Inc. (http://www.businessdevelopmentgroup.com), a leading marketing, public relations and business development firm based in New York. A visionary in creating and expanding business opportunities for her clients through her expertise in building strategic alliances, she is also the founder and president of Women on the Fast Track (http://www.womenonthefasttrack.com), a unique international networking organization for businesswomen.

About Steve Olson

Steve Olson is a leading authority on franchising. He is Publisher of Franchise Update Media Group, an industry resource for over 2000 franchise organizations. He has recently authored the book, “Grow to Greatness: how to build a world-class franchise system faster.”

With nearly 30 years in franchise consulting, sales and executive management, Steve specializes in accelerating expansion for emerging and established franchise brands. He has served on franchise boards and is a frequent columnist and speaker on the subject of franchising.

Our guest on this segment of the Smallbiz Brain was verrrry thirsty. Seth Goldman was continually in search of the perfect drink to quench his thirst after a run, a game of basketball or between grad school classes. This thirst for the perfect quench paralleled his path to co-found Honest Tea. That was about ten years ago.
Today, Honest Tea can be found in tens of thousands of stores across the US. The company has applied its passion for social responsibility to initiatives in the environment and to creating partnerships with the growers, cultures, and communities behind the teas.

Our guest on this segment of the brain formed his company following a simple, yet powerful observation—-Mark Schiavone discovered that small and mid sized companies buy many of the same products & services in their daily operations but usually have little purchasing & negotiation leverage with suppliers.

Following his 23 year management career in the Cable and Satellite Television Industry, Mark Schiavone founded The Member Savings Program, Inc. His company is focused on assisting small and mid sized companies maximize their purchasing power and collective cost savings on everyday operational expenses with a unique, turnkey Membership-based solution.

Our guest on this segment of the Brain is changing the way customer relationship management is done. David Schenberg is the Founder and CEO of Busy Event, an Event Customer Relationship Management platform that directs the flow of meetings and events and the people and data associated with them.

I’ll be producing no less than 30 Blog World and New Media Expo interviews into a podcast series within the next few weeks.