Our guest on this segment believes that effective public relations is the most versatile, cost-effective component of a successful marketing program. Pat Harriman is the founder of The Harriman Group-her company is a full-service public relations agency that designs high- impact PR programs based on the “3Bs” PR strategy—Build the Base, Build the Buzz, Build the Brand.

Melanie Rembrandt has published more than 200 articles related to e-commerce, technology, HR, small business, entertainment, and more.
She’s the founder of Rembrandt Communications, LLC , a public-relations consultancy that specializes in helping small-business owners get the national media attention they need via targeted public relations and SEO copywriting efforts.

Dave Larson has spent nearly 40 years as an entrepreneur and worked for such major corporations such as DuPont, American Express, Kodak, Gerber Scientific and Agfa.

He’s the author of several books and sought-after for his expertise in marketing, promotions, sales, distribution and operations. Today David is the President and Co-founder of the Small Business Company. Founded in November 2002, —- the company provides affordable and powerful products (books and interactive CDs) and services to over 50 million small and home based business owners.

Our guest on this addition a 15-year veteran radio host and entrepreneur. He started his first business at age 21, which he built and sold a few years later. Kent Covington has been providing radio and marketing consulting services to various organizations ever since. He currently serves as President of Embark Business Advancement, a company that provides guidance and marketing services to small and midsize businesses.

Jon Wuebben is a copywriter, speaker and online marketing leader. He is the President and CEO of Telegent Media, LLC, Encore Publishing and Custom Copywriting, one of the fastest growing online content providers in the industry, having written copy for the Fortune 100, small startups and hundreds of mid-sized organizations. Top companies call upon him for online marketing consultation. Jon has an MBA in International Marketing from Thunderbird, The American Graduate School of International Management and a BS in Management from California State University, Chico. He is the author of Content Rich: Writing Your Way to Wealth on the Web and speaks at business conferences and association meetings around the country.

Our guest on this segment is an expert Business Analyst and Consultant Author, Speaker, Radio Talk Show Host, Columnist, and Radical Sales and Marketing Professional. Tom Marquardt, The Profit Repairman helps small businesses start up, grow up, turnaround, survive and succeed. His new book is entitled, MY LITTLE BLACK BOOK TO SUCCESS.

Our guest on this segment of the Smallbiz Brain is no stranger to advertising for small business. Jeff Dostal is the President of Marketing Firepower, a company that helps small business owners better understand how to use advertising effectively—-this is an area that clearly remains challenging for small and micro enterprises.

On this segment we’re joined by Carol Chapman and we’ll be talking about an approach to brand development that is often not considered. Carol is a principle at The Brand Ascension Group—-her company works with businesses to discover their one true brand from the inside out. They call it brand DNA. She’s been in the field for more than 30 years, is a speaker on numerous topics from driving culture change, building the brand from the Inside Out, and author of Getting Your Employees on The Brand Wagon e-book and co-author of an upcoming business novel, to be released later this year,

In this segment with David Hallerman, Senior Analyst at eMarketer, discussed trends, observations and talks about how and what works in the world of internet marketing and advertising.

I just discovered this powerful series designed to help small businesses boost their sales and their bottom line. After speaking with Jill Konrath, the producer of this event, I was happy to help her get the word out about this to our SBA Members. I think this could be a valuable experience for us all.