Entries filed under category: Advertising

Advertising for small business

Social Media Marketing With Debra Aho-Williamson

posted by David Wolf on Apr 8, 2009 | Comments (11) | Permalink

In this segment I visit with Debra Aho Williamson, Senior Anaylist at E-Marketer, about trends she’s seeing and her observations and insights about internet marketing and advertising.

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Sales Solutions With Craig James

posted by David Wolf on Mar 27, 2009 | Comments (3) | Permalink

Craig James joins us to share how he found an unmet need in the small business arena and then designed a system to help that segment with sales training.

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SEO With Kelly Cutler

posted by David Wolf on Mar 9, 2009 | Comments (28) | Permalink

My discussion with Kelly Cutler, CEO of Marcel Media, is content and info-rich discussion about many aspects of search engine optimization, or SEO.

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Work Efficient With Gene Marks

posted by David Wolf on Mar 5, 2009 | Comments (1) | Permalink

Gene Marks is one of the country’s leading small business
experts. A nationally recognized speaker, spokesperson, columnist, and consultant, Gene is the author
of four books on small business, including the best selling Streetwise Small Business Book of Lists.Gene writes monthly columns for both Forbes.com and Businessweek.com.

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SEO With Steve Riegel

posted by David Wolf on Feb 20, 2009 | Comments (15) | Permalink

Our guest on this segment of the Smallbiz Brain knows SEO—-that’s search engine optimization and it’s essential for achieving success on the internet.
Stephen Riegel is Director of Search and the co-founder of Faction Media—-a leading provider of Search Marketing solutions; connecting clients directly to their online target audience through research, analysis, strategy, and design.
Steve’s Marketing 101: Online Branding approach has been hailed by industry
leaders Atlas DMT and Michael Campbell of Dynamic Media as “Best in Class”
and “easily in the top 1% of search engine marketers”, generating programs that consistently exceed industry performance standards in both Paid and Natural Search.

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Social Media With Rob McNealy

posted by David Wolf on Feb 11, 2009 | Comments (4) | Permalink

Our guest on this segment of the Smallbiz Brain has a diverse background with more than two decades of experience in marketing, management, and sales. Besides spending many years working in the corporate world, he has started and run more than five small businesses.

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Auto Industry Springs With Mike Eaton

posted by David Wolf on Jan 26, 2009 | Comments (5) | Permalink

Our guest on this segment is a business leader with a fascinating family business story. Mike Eaton is the CEO of Eaton Springs—since 1937 the company has manufactured leaf and coil springs—these are the springs that give your car that “ride” that you feel as your drive. Today, Eaton Springs is the only spring manufacturer to have been licensed by both Ford Motor Company and General Motors to produce Authentic Factory Replacement Springs and Parts.

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Smallbiz Owners Get Benefits with America’s Best Companies

posted by David Wolf on Jan 6, 2009 | Comments (1) | Permalink

Our guest on this segment of The Smallbiz Brain had a mission to make all matters related to starting, growing and operating a small business easier for those that own them. Jim Tracy is the founder and CEO of http://www.AmericasBestCompanies.com. The company is a national, small business organization that fights passionately for the small business owner by providing education, information and benefits that are tailored to the needs of small businesses. ABC has developed considerable strength in numbers—-they now influence more than 50,000 small business owners. ABC offers a low priced membership for all its products and services. This allows every small business owner to maintain a competitive edge against big corporations.

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Organic Cloth Diapers Win with Margarita McClure

posted by David Wolf on Jan 5, 2009 | Comments (50) | Permalink

Born and raised in the Philippines, Margarita McClure spent a good part of her life thinking she would end up with a career or a business in the food service industry. She graduated from the University of the Philippines with a degree in Hotel & Restaurant Administration, then received an Associate Degree from the California Culinary Academy in San Francisco where she graduated at the top of her class.

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Business Ethics With Shel Horowitz

posted by David Wolf on Dec 17, 2008 | Comments (0) | Permalink

Our guest on this segment of the Brain is a marketing consultant and the author of 7 books on various subjects relating to business and non-profit organizations. In 1985 Shel Horowitz published the first of five books on low-cost, high-impact marketing. His client list now includes accounts in Europe, Asia, and all across the U.S.; his books have sold to dozens of countries, one of them has been translated into Korean, and another has been sold to publishers in India and Mexico.
Shel now offers not only copywriting and strategic marketing planning, but also speaks on affordable, effective marketing to national audiences.

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