Entries filed under category: Branding

All about developing your small business brand

Organic Cloth Diapers Win with Margarita McClure

posted by David Wolf on Jan 5, 2009 | Comments (0) | Permalink

Born and raised in the Philippines, Margarita McClure spent a good part of her life thinking she would end up with a career or a business in the food service industry. She graduated from the University of the Philippines with a degree in Hotel & Restaurant Administration, then received an Associate Degree from the California Culinary Academy in San Francisco where she graduated at the top of her class.

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The Smallbiz Brain: Sam Horn Knows Intrigue

posted by David Wolf on Dec 8, 2008 | Comments (0) | Permalink

Sam Horn is an award-winning communication/creativity consultant who has a 20 year track record of results with an international clientele including Fortune 500 Forum, Young Presidents Organization, Hewlett-Packard, NASA, Kaiser Permanente, National Governors Association, KPMG, Boeing, Intel and Capital One. She was selected ( along with Tom Peters, Seth Godin, Tim Ferris and Michael Gerber) to be a featured speaker at INC Magazine’s annual convention for the top 5000 entrepreneurs in the country.

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The Smallbiz Brain: Jennifer Bays talks about Women’s Online Magazine

posted by David Wolf on Nov 24, 2008 | Comments (1) | Permalink

Jennifer Bays joins me on the Brain to discuss “Womens’ Online Magazine”. Find out more about this fast growing social platform for women entrepreneurs.

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The Smallbiz Brain: Lucy Rosen on Public Relations

posted by David Wolf on Nov 19, 2008 | Comments (1) | Permalink

Lucy Rosen is president of The Business Development Group, Inc. (http://www.businessdevelopmentgroup.com), a leading marketing, public relations and business development firm based in New York. A visionary in creating and expanding business opportunities for her clients through her expertise in building strategic alliances, she is also the founder and president of Women on the Fast Track (http://www.womenonthefasttrack.com), a unique international networking organization for businesswomen.

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The Smallbiz Brain: Steve Olson Talks Franchising

posted by David Wolf on Nov 17, 2008 | Comments (1) | Permalink

About Steve Olson

Steve Olson is a leading authority on franchising. He is Publisher of Franchise Update Media Group, an industry resource for over 2000 franchise organizations. He has recently authored the book, “Grow to Greatness: how to build a world-class franchise system faster.”

With nearly 30 years in franchise consulting, sales and executive management, Steve specializes in accelerating expansion for emerging and established franchise brands. He has served on franchise boards and is a frequent columnist and speaker on the subject of franchising.

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The Smallbiz Brain: Seth Goldman

posted by David Wolf on Nov 3, 2008 | Comments (1) | Permalink

Our guest on this segment of the Smallbiz Brain was verrrry thirsty. Seth Goldman was continually in search of the perfect drink to quench his thirst after a run, a game of basketball or between grad school classes. This thirst for the perfect quench paralleled his path to co-found Honest Tea. That was about ten years ago.
Today, Honest Tea can be found in tens of thousands of stores across the US. The company has applied its passion for social responsibility to initiatives in the environment and to creating partnerships with the growers, cultures, and communities behind the teas.

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The Smallbiz Brain: Mark Schiavone

posted by David Wolf on Oct 26, 2008 | Comments (1) | Permalink

Our guest on this segment of the brain formed his company following a simple, yet powerful observation—-Mark Schiavone discovered that small and mid sized companies buy many of the same products & services in their daily operations but usually have little purchasing & negotiation leverage with suppliers.

Following his 23 year management career in the Cable and Satellite Television Industry, Mark Schiavone founded The Member Savings Program, Inc. His company is focused on assisting small and mid sized companies maximize their purchasing power and collective cost savings on everyday operational expenses with a unique, turnkey Membership-based solution.

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The Smallbiz Brain: David Schenberg

posted by David Wolf on Oct 19, 2008 | Comments (1) | Permalink

Our guest on this segment of the Brain is changing the way customer relationship management is done. David Schenberg is the Founder and CEO of Busy Event, an Event Customer Relationship Management platform that directs the flow of meetings and events and the people and data associated with them.

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The Smallbiz Brain: Lorin Beller Blake

posted by David Wolf on Oct 6, 2008 | Comments (1) | Permalink

Our guest on this segment of The Smallbiz Brain left the corporate world to pursue her dream of coaching fellow-entrepreneurs toward redefining their visions so they too can make a “big splash” in their lives and businesses.

Lorin Beller Blake is the founder of Big Fish Nation, a year-long business development program that leads entrepreneurs toward maximizing their lives and business goals. She’s also the author of the book, From Entrepreneur to Big Fish: 7 Principles to Wild Success.

Since 2004 she’s has been fulfilling her own dream—to share her Big Fish principals with thousands of entrepreneurs nationwide through her innovative program which as been promoted nationally as ‘a Zen approach to business.’ Big Fish Nation and Lorin Beller have been nationally recognized by Investor’s Business Daily —She was named one of the Top 30 Female Executives of 2004 by Female Entrepreneur Magazine.

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The Smallbiz Brain: Reality Marketing Revolution

posted by David Wolf on Sep 15, 2008 | Comments (1) | Permalink

This segment features Eric Keiles & Mike Lieberman, co-authors of Reality Marketing Revolution: Transform your business into a money making machine!

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