Entries filed under category: Marketing


The Smallbiz Brain: Eric Keiles

posted by David Wolf on Oct 28, 2007 | Comments (0) | Permalink

Eric Keiles and his company, Square 2 Marketing is focussed on offering a “new breed” of marketing solutions for small business.

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The Smallbiz Brain: Adam J. Kovitz

posted by David Wolf on Oct 27, 2007 | Comments (0) | Permalink

Adam J. Kovitz is a true visionary when it comes to relationship marketing. Get his insights in this interesting podcast epsiode, and learn more about where he thinks the referral marketing universe is headed.

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The Smallbiz Brain: Ron Sukenick

posted by David Wolf on Oct 27, 2007 | Comments (0) | Permalink

Ron Sukenick is a expert and master in the area of relationship creation and management.

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Trading Growth for Values

posted by David Wolf on Oct 14, 2007 | Comments (1) | Permalink

Check out this manifesto of wisdom from marketing guru and author, John Moore.

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The Smallbiz Brain: Dr. Ivan Misner

posted by David Wolf on Oct 13, 2007 | Comments (0) | Permalink

In January of 1985, a whole new system for referral marketing, sometimes called networking, was born. Dr. Ivan Misner was not only there, but he was the visionary and facilitator who organized the industry.

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The Counter-Intuition of Brand Building

posted by David Wolf on Oct 13, 2007 | Comments (0) | Permalink

Brands are not born by doing “better work.” In order to build a real brand, you must stand for SOMETHING. In order to stand for SOMETHING, you cannot possibly stand for EVERYTHING. You don’t want everyone as your customer. You have to choose. You have to select your customers. You have to contract and focus. Aha! you say?

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The Smallbiz Brain: Laura Ries

posted by David Wolf on Oct 10, 2007 | Comments (0) | Permalink

Laura Ries, branding guru talks about how NOT to grow your brand. Laura appears regularly on CNBC, Fox News, CNN and is a contributor to the Wall Street Journal, Advertising Age and others.

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The Smallbiz Brain: Jeffrey J. Fox

posted by David Wolf on Oct 1, 2007 | Comments (0) | Permalink

Jeffrey J. Fox has authored more than a half dozen books on marketing, including “How to Become a Rainmaker” which quickly become a Business Week and Wall Street Journal best seller.

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Smallbiz America is an integrated new-media platform created to help entrepreneurs profit in business and prosper in life. Our world includes two unique 24/7 streaming radio channels, a variety of informative podcasts, blogs, forums and a marketplace with select items for entrepreneurs.