Lucy Rosen is president of The Business Development Group, Inc. (http://www.businessdevelopmentgroup.com), a leading marketing, public relations and business development firm based in New York. A visionary in creating and expanding business opportunities for her clients through her expertise in building strategic alliances, she is also the founder and president of Women on the Fast Track (http://www.womenonthefasttrack.com), a unique international networking organization for businesswomen.

About Steve Olson

Steve Olson is a leading authority on franchising. He is Publisher of Franchise Update Media Group, an industry resource for over 2000 franchise organizations. He has recently authored the book, “Grow to Greatness: how to build a world-class franchise system faster.”

With nearly 30 years in franchise consulting, sales and executive management, Steve specializes in accelerating expansion for emerging and established franchise brands. He has served on franchise boards and is a frequent columnist and speaker on the subject of franchising.

Our guest on this segment of the Smallbiz Brain was verrrry thirsty. Seth Goldman was continually in search of the perfect drink to quench his thirst after a run, a game of basketball or between grad school classes. This thirst for the perfect quench paralleled his path to co-found Honest Tea. That was about ten years ago.
Today, Honest Tea can be found in tens of thousands of stores across the US. The company has applied its passion for social responsibility to initiatives in the environment and to creating partnerships with the growers, cultures, and communities behind the teas.

Our guest on this segment of the Brain is changing the way customer relationship management is done. David Schenberg is the Founder and CEO of Busy Event, an Event Customer Relationship Management platform that directs the flow of meetings and events and the people and data associated with them.

I’ll be producing no less than 30 Blog World and New Media Expo interviews into a podcast series within the next few weeks.

This segment features Eric Keiles & Mike Lieberman, co-authors of Reality Marketing Revolution: Transform your business into a money making machine!

Using social networks to build brand is now at the forefront of brand and business building.

Maggie Macnab is an awarding winning graphic designer, educator and author with a focus on the visual language we use as humans on the planet. In this wonderfully Maggie-esque articulate segment, she unpacks some of the thinking that goes into designing logos and other design elements to communicate various things.

Mark Sanborn, CSP, CPAE, is president of Sanborn & Associates, Inc., an idea studio dedicated to developing leaders in business and in life. In this segment, he shares the work found in his new book, The Encore Effect, scheduled for release in September of 2008.

Our guest on this segment of the Smallbiz Brain is no stranger to advertising for small business. Jeff Dostal is the President of Marketing Firepower, a company that helps small business owners better understand how to use advertising effectively—-this is an area that clearly remains challenging for small and micro enterprises.